I get asked a lot how I get that light, washed-out look on some of my photos. It is a simple one step process (ok maybe 2 steps). It’s not always how easy or hard the technique is, but it is knowing when to apply them.
Texture by Jessica Drossin
Strobist: ab1600 in large octabox camera right
Step 1: Open photo
Step 2: Creative a new layer and fill it with white
Step 3:Pull back opacity until desired effect is reached! I tend to go subtle (around 2-3%).
Here are a couple other shots which I used this technique: